Sunday, January 11, 2009

Logo Brainstorm

For my design class, we had to come up with a product or service (or anything) and then create a logo for it. The single requirement was to select three words out of a hat and to choose our favorite among the three to use in the company/product name. I got the word 'Sky' and came up with 'Sky Dive', a dive bar in the penthouse of a skyscraper (or any tall building with a view). It turned out to be pretty challenging to depict this high-low mix. I found that most dive bars didn't have designed logos, and I struggled trying to maintain good, clean design without making something too sleek.

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